Will Edwards

What the insurance sector is doing to help support broker eTrading this year

Insurance Times asked industry leaders how the insurance sector can better support eTrading this year.

Published in Insurance Times by Chantal Kapani | 28 April 2023 

We’re seeing strong growth in eTrading volumes and are continuing to invest in our digital proposition to make it easier for brokers to interact and trade with us.

Some 99% of Zurich’s SME new business is now broker self-served through eTrade, enabled by our digital platform, which offers a broad range of products and breadth of cover.

While platform and technology enhancements will continue to play a critical role in eTrading this year, so too will the focus on combining technology with a highly responsive service. 

We respond to the majority of referrals within 30 minutes or quicker, offering brokers multiple ways of contacting us – via phone, live chat or the platform.

This is all about us being there for brokers when they need us. Technology is important, but so is the ability for experts to intelligently intervene. Behind all our live chats, for example, are experienced underwriters – not bots. 

We’re also investing in training and development of our underwriters to ensure we have the right skills to meet broker needs. 

Read the full article here.

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