Would you like to know more about dementia?  If so, why not become a Dementia Friend? 
With around 800,000 people in the UK diagnosed with some form of the condition, dementia is a hot topic in the media.  But how much is 'myth' and how much is fact? 

To address this, Alzheimer's Society is running an awareness movement to create a network of four million Dementia Friends across England by 2020.  Supported by the government, the aim is simple - to  give people an understanding of dementia and the small things we can all do to make a difference to people living with the condition  - from helping someone find the right bus to just 'spreading the word.'  
What is a Dementia Friend?      Find out more here >>
Once you become a Dementia Friend, you can go onto become a Dementia Champion and recruit new Dementia Friends.  

One hour is all it takes

Alzheimer's Society is one of our three Zurich Cares national partners.  We are proud to support their aim of recruiting as many Dementia Friends as possible.  

To do this, Zurich Community Trust works with Alzheimer's Society to set up and deliver in-house one hour Dementia Friends Information Sessions in Zurich offices in the UK.  To date, around 700 Zurich and Endsleigh employees have attended lunchtime sessions in Zurich offices around the UK, including Glasgow, Birmingham, Cheltenham, Fareham, Farnborough, London and Swindon. More sessions are currently being planned. 

We are also working with Alzheimer's Society to develop a Dementia Friends Information Session to be delivered as a webinar and have already run a couple of successful pilots.

"I chose to attend the Dementia Friend session because I remember when my Nan was diagnosed and I hated the fact that I knew very little amount about dementia, let alone how I could assist and support.  During the training you learn about what it's like to live with the condition - I was amazed to hear that in the next 40 years the number of people diagnosed in the UK will double! This means that every single one of us will be affected, whether it be a relative or friend or even supporting my friends and colleagues whose loved ones have just been diagnosed. Let's all get involved and support this. You never know when you might find this information valuable!"  Kerry Chambers, Zurich Fareham office